I’m sitting here very comfortably.
I really don’t want to move.
You’re going to have to do more than offer something a little bit better to get me to even raise my head.
You might have guessed. I’m your potential client.
Comfortable costs sales. Complacency costs sales.
Unless you really stir up my emotions you won’t get my money.
That’s where words come in. But more importantly feelings.
Tapping into the feelings I have.
Getting me to feel dissatisfaction.
Getting me to fell a better future.
Getting me excited to get up out of my comfort zone and take action. Right now.
That’s your job.
You up for the challenge?